Marketing para seres humanos : (Registro nro. 78224)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01504nam a2200373 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | DIGDISANT0378 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NyNyDIG |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
| fixed length control field | m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr ||||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240315s2011 sp a o 000 0 spa d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)1288574416 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DGITA |
| Language of cataloging | eng |
| Description conventions | rda |
| -- | pn |
| Transcribing agency | DGITA |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788499690575 |
| Qualifying information | (libro electrónico) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9788479788254 |
| Qualifying information | (libro en papel) |
| 050 14 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 ebook |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Moreno, Marià |
| Titles and words associated with a name | (Executive), |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing para seres humanos : |
| Remainder of title | una esperanza ética / |
| Statement of responsibility, etc. | Marià Moreno, Mauricio Oppenheimer. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2a edición. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Madrid, [España] : |
| Name of producer, publisher, distributor, manufacturer | Díaz de Santos, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource : |
| Other physical details | illustrations. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Media type code | c |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | online resource |
| Carrier type code | cr |
| Source | rdacarrier |
| 347 ## - DIGITAL FILE CHARACTERISTICS | |
| File type | text file |
| Source | rdaft |
| 347 ## - DIGITAL FILE CHARACTERISTICS | |
| Encoding format | |
| 588 0# - SOURCE OF DESCRIPTION NOTE | |
| Source of description note | Online resource; title from PDF title page (Digitalia, viewed March 15, 2024) |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Moral and ethical aspects. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Oppenheimer Margounato, Mauricio, |
| Relator term | author. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Relationship information | Print version: |
| Main entry heading | Moreno, Marià (Executive). |
| Title | Marketing para seres humanos. |
| Edition | 2a edición. |
| Place, publisher, and date of publication | Madrid, [España] : Díaz de Santos, 2007 |
| International Standard Book Number | 9788479788254 |
| 791 2# - | |
| -- | Digitalia (Firm), |
| -- | distributor. |
| 793 0# - | |
| -- | Digitalia eBook Collection: |
| -- | Díaz de Santos |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Digitalia Hispánica |
| Uniform Resource Identifier | <a href="https://www.digitaliapublishing.com/a/136346/">https://www.digitaliapublishing.com/a/136346/</a> |
| 910 ## - USER-OPTION DATA (OCLC) | |
| User-option data | Premium collection: 2024 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Total checkouts | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| E-Recursos | E-Recursos Digitalia Hispánica | E-Recursos Digitalia Hispánica | 08.11.2024 | 08.11.2024 | 08.11.2024 | E-Recursos |