O'Shaughnessy, John, <br/><br/>
Marketing competitivo :  un enfoque estratégico / 
John O'Shaughnessy. 
 - 1 online resource :  illustrations. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9788490524732 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>LC Class. No.: </label>HF5415.13 ebook 
<br/><br/><label>Dewey Class. No.: </label>658.8