TY  - BOOK
AU  - O'Shaughnessy,John
AU  - O'Shaughnessy,John
TI  - Marketing competitivo: un enfoque estratégico 
SN  - 9788490524732
AV  - HF5415.13 ebook 
U1  - 658.8 23
PY  - 2022///]
CY  - [Madrid, España]
PB  - Ediciones Díaz de Santos
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index
UR  - https://www.digitaliapublishing.com/a/136585/
ER  -