Creatividad en la narrativa publicitaria :  estrategia, contenidos y discursos / 
Francisco García García [and 3 others] (coordinadores) ; autores, Francisco García García [and 24 others]. 
 - 1 online resource :  illustrations. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>9788410702646 
<br/><br/><label>Standard No.: </label>10.14679/2844  doi 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Creative ability in business.
<br/><br/><label>LC Class. No.: </label>HF5823 ebook 
<br/><br/><label>Dewey Class. No.: </label>659.1