Planificación científica del marketing : (Registro nro. 36757)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01580nam a2200421Ii 4500 |
| 001 - CONTROL NUMBER | |
| control field | DIGNOBUK064 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NyNyDIG |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
| fixed length control field | m o d |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170504t20112002ag ob 000 0 spa d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr ||||||||||| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 144925683X |
| Qualifying information | (eBook) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781449256838 |
| Qualifying information | (eBook) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789873409998 |
| Qualifying information | (eBook) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9873409998 |
| Qualifying information | (eBook) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9789879474235 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9789879474236 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9879474236 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)985843546 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DGITA |
| Language of cataloging | eng |
| Description conventions | rda |
| -- | pn |
| Transcribing agency | DGITA |
| 050 14 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 ebook |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cariola, Oscar Horacio, |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Planificación científica del marketing : |
| Remainder of title | teoría y práctica : los pasos a seguir para hacer el plan de marketing / |
| Statement of responsibility, etc. | Oscar Horacio Cariola. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | [Buenos Aires, Argentina] : |
| Name of producer, publisher, distributor, manufacturer | Nobuko, |
| Date of production, publication, distribution, manufacture, or copyright notice | [2011] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Media type code | c |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | online resource |
| Carrier type code | cr |
| Source | rdacarrier |
| 588 0# - SOURCE OF DESCRIPTION NOTE | |
| Source of description note | Online resource; title from PDF title page (Digitalia, viewed May 5, 2017) |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Planning. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 655 #0 - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Electronic books. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Relationship information | Print version: |
| Main entry heading | Cariola, Oscar Horacio. |
| Title | Planificación científica del marketing. |
| Place, publisher, and date of publication | [Buenos Aires] : Kliczkowski, ©2002 |
| International Standard Book Number | 9879474236 |
| 791 2# - | |
| -- | Digitalia (Firm), |
| -- | distributor. |
| 793 0# - | |
| -- | Digitalia eBook Collection: |
| -- | Editorial Nobuko |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Digitalia Hispánica |
| Uniform Resource Identifier | <a href="https://www.digitaliapublishing.com/a/34250/">https://www.digitaliapublishing.com/a/34250/</a> |
| 910 ## - USER-OPTION DATA (OCLC) | |
| User-option data | Premium Collection: 2017 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Total checkouts | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| E-Recursos | E-Recursos Digitalia Hispánica | E-Recursos Digitalia Hispánica | 08.11.2024 | 08.11.2024 | 08.11.2024 | E-Recursos |